![home-1-scaled.jpg](https://grw.fi/wp-content/uploads/2023/10/home-1-scaled-1.jpg)
![about-1-scaled.jpg](https://grw.fi/wp-content/uploads/2023/10/about-1-scaled-1.jpg)
![gallery-scaled.jpg](https://grw.fi/wp-content/uploads/2023/10/gallery-scaled-1.jpg)
1. Context
Hey there! This is Harrison. I wanted to include this personal project of mine as a case study because I think it is a very beautiful website and it can give a view into what a website could look like for someone with a creative business like a photographer, filmmaker, travel blogger, etc.
2. Goals
I had a few goals for my website, they are as follows:
- The biggest reason for creating this site was that I wanted to share my travels and photography with the world. I also wanted to get away from social media.
- I wanted to create a blog that I could share stories on.
- I wanted a contact page so that visitors could get in touch with me.
![](https://grw.fi/wp-content/uploads/2023/10/goal-2.png)
3. Colors
#FFFFFF
![](https://grw.fi/wp-content/uploads/2023/10/white-1.jpg)
#000000
![](https://grw.fi/wp-content/uploads/2023/10/black.jpg)
The photos do most of the storytelling on this website, because of this, I did not want to distract from the photos by using intense colors. This is why I ultimately chose absolute white and black.
4. Fonts
![](https://grw.fi/wp-content/uploads/2023/10/ubuntu.png)
![](https://grw.fi/wp-content/uploads/2023/10/work-sans.png)
I wanted my fonts to feel modern and sleek yet retain a sense of character.
My primary font is Ubuntu. It is a sans serif font that has curves to it. The curves add a bit more character to an otherwise simple sans serif font. For some reason it also gives me a sense of adventure and at the end of the day that’s exactly what this website is about.
My secondary font is work sans. It’s a pretty basic font but it looks sleek and is very legible.
5. Style and Visuals
I made the focus of this website the photos. I also centered the homepage around the portfolio and my travels, giving visitors a preview of what my work looks like.
![](https://grw.fi/wp-content/uploads/2023/10/home1-1-1024x481.jpg)
![](https://grw.fi/wp-content/uploads/2023/10/home5-1024x426.jpg)
6. Website Structure
harrisonfitts.com consists of 4 main pages as well as the various portfolio pages:
- Home – To introduce visitors to my website and my travels
- Gallery – To showcase my work and travels
- Blog – To share stories or thoughts on various topics
- Contact – To allow users to contact me
![](https://grw.fi/wp-content/uploads/2023/10/case-study-1024x876.jpg)
Harrison's Final Word
“It was super easy to work with GRW. They walked me through all of the steps, were attentive to my vision, and took careful notes. I was sure that they’d make sure it fit the vibe I was going for, and they certainly followed through.”
![](https://grw.fi/wp-content/uploads/2023/10/WhatsApp-Image-2023-03-13-at-17.05.35-e1678720238678.jpeg)